A list of services we provided for the project
Lighting & VFX
Audio Design & SFX
iOS and Android App Publishing
Sketching the story
We worked with EEI to put together a cohesive sequence of storyboards that detailed the flow of the user experience from start to finish. As with every project, we started with minimally detailed sketches of objects, environments, and top-down overviews of the animation outline.
Once the sketched storyboards were completed and approved, we then created a moodboard to help define the design direction for the colored concepts that would follow.
Polishing the concepts
Knowing that EEI wanted to have the application compatible with a wide variety of mobile devices, and having to work within the limitations of mobile phone hardware, we chose an art style that was performant with enough visual fidelity to see all the details of the energy infrastructure.
These colored concepts were then reassembled into a revised storyboard where it was tested with potential users before beginning development of the application.
Delivering the experience
The final experience was delivered as an iOS and Android application for convention members to use, paired with promotional materials that came with the pattern necessary to trigger the smart city animations. This provided attendees with a educational take-away they could bring home to have access to a continuous stream of new smart city AR installments.
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